About Me

R.O.I. Media Solutions - Helping media maximize their return on investment in their product, sales and promotions.

Specialties:

Strategic consulting for broadcast media. Forensic ratings analysis. PPM training and consulting. Geo-demographic cluster analysis. Strategic business planning. Tactical advice on implementation of marketing & promotional campaigns designed to drive ratings. Multi-media sales presentations.

Tags: Radio, Broadcast, Ratings, Arbitron, PPM, Consulting, Research, Marketing, Presentations