About Me

Joburg boss at World Wide Creative, straight shootin web strategy guy, researcher & entrepreneur. I also hit a mean 7-iron.

My Experience

Im passionate about the web how its impacting our lives, how we interact, how we consume, how we create, how we do businessFor this reason, Im serious about understanding the wondrous world of web only to be achieved through continued research and smart analysis.With a Masters degree in Entrepreneurship obtained from the [url=www.up.ac.za]University of Pretoria[/url] and a background in youth marketing research, I assist businesses in being smart with their online endeavours.I work full-time at [url=www.worldwidecreative.co.za]World Wide Creative[/url] (aka [url=www.heavychef.com]The Heavy Chefs[/url]), a talented digital marketing agency in [url=www.southafrica.net]South Africa[/url] focused on creating profitable websites i.e. web products that deliver.Here I head up the Johannesburg branch of WWC where my role is primarily to take digital innovations and apply it to our company and our clients business throughBuilding brand awarenessConverting visitors into customersSaving time and most importantly,Creating loyaltyBacked-up by an avalanche of case studies, stats, academic papers, trend reports and Heavy Chef tidbits, my objective is simple: to service interactive marketers, brand custodians and business leaders with practical, applicable knowledge on web, mobile and social media.